Poor Career Advice For Young People.

Standard

I got a couple of emails recently. Both had graduated from the same school decades apart.  One introduced to me a young man who had recently graduated and was looking for a job.

A solid networking strategy is to reach out to your Alumni.  I went to the University of Western Ontario which is a long way from where I sit in Orange County, CA.  Yet I can do a LinkedIn search and plug in my zip code and the school name and over 100 people who went to Western pop up. Continue reading

I Heard The News today that the Internet is 25 Years Old.

Standard

I got one of my numerous emails today. The article said that the Internet was 25 years old this month.

We have all seen the stats. There are trazillions of emails sent every day, a billion people on Facebook, billions of searches daily.  I have a PowerPoint of my own stats. It’s on Slideshare. You get the plot.

I have seen  great change many times.  I have always worked in the ad game which often pulls the rug out from underneath your feet. Marketing is all about changing behavior. Continue reading

Working in the New Normal.

Standard

I got some emails from people in the Old Normal this week.  I don’t live there anymore. I left it long ago.  I didn’t see much of a future there for me.

The incoming emails came like rockets almost one after another. I wanted to duck for cover.

They were from different folks but they all shared the same story from diverse places.

“The company has gone through three rounds of layoffs in the last 18 months. It has been a challenging time.”  I bet it has been more than that.  I bet it has been worrisome, stressful, political, and dismal. I bet you your family meals are less happy even with a Happy Meal and the nights aren’t always restful even if you have a Sealy Posturepedic. Continue reading

Am I Too Old to Get A Job?

Standard

I got an email the other day.  It came from a person I have never met but he knew me well.

He said he was an avid follower of my videos on YouTube.

If you want to be found today you have to be out there.  Invisibility is not a great career strategy. Sadly many chose to live that way.

He lamented about all the things we have heard since Lehman Brothers went down in the fall of 2008.  Maybe it is old news now but he and the world still feels its repercussions. Continue reading