Is the Recession Over?

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I know the Recession well. I remember sitting in a Starbucks with some friends in Laguna Niguel in August 2008 and taking about starting a networking group to help people in transition. Snap your fingers and Laguna Niguel Connectors has almost 4000 members. People needed a place to go when the world melted.

Things seem to be getting better on the economic and employment front.

I read the OC Register today.  Unemployment in the land of milk and honey and housewives on TV is down to 4.9%.  Things aren’t that good  over at the Register though. Continue reading

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Working in the New Normal.

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I got some emails from people in the Old Normal this week.  I don’t live there anymore. I left it long ago.  I didn’t see much of a future there for me.

The incoming emails came like rockets almost one after another. I wanted to duck for cover.

They were from different folks but they all shared the same story from diverse places.

“The company has gone through three rounds of layoffs in the last 18 months. It has been a challenging time.”  I bet it has been more than that.  I bet it has been worrisome, stressful, political, and dismal. I bet you your family meals are less happy even with a Happy Meal and the nights aren’t always restful even if you have a Sealy Posturepedic. Continue reading

Why Finding An Advertising Agency is Not an Easy Task

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This is a blog I recently wrote for Marketing Executives Networking Group.

Now I imagine that if you were an agency owner reading this you could be a touch frustrated. You might respond, “Look I am right here. I am easy to find.” But that is not always the case.

I look for agencies all the time when I am conducting an agency search and it’s not an easy undertaking in the New Normal. Sure you can find the usual suspects but I want to go deeper than that and find emerging talent. Then again many established agencies are invisible. Continue reading

Job Hunting In the New Normal.

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Many of the people who grew up in the Old Normal often ask me “Is there any professionalism left in the Job Hunting Process Today?”

I am a funny guy to ask because I stopped looking for a job 10 years ago when I started Blank and Associates.  I saw the writing on the wall.

The short answer I give them is no or very little.  It is a bitter pill. When you are looking for a job you want the reassurance of  decorum so you can feel better that there is still some structure in the process.  Unfortunately there isn’t. Continue reading